NEW YORK, NY (January 3, 2008) -- Creativity is the new word in weddings for 2008, according to leading wedding resource The Knot (www.theknot.com) and the new Spring/Summer 2008 issue of The Knot magazine, on newsstands January 28, 2008.
“Brides want to be anything but boring this year,” explains Carley Roney, editor in chief of The Knot. “From resourceful ways to get the perfect look to decadent reception decor inspired by Sofia Coppola’s fashion epic Marie Antoinette, surprising elements like ’80s cover bands, and daring destinations, couples are going to new lengths to infuse their personalities into their big day.”
The Knot reveals the wedding style forecast for 2008:
BEAUTY & FASHION
Steal the Look (…We Mean, Rent It!): Brides in lust with the luxury labels have found salvation at sites like BagBorrowandSteal.com; for less than $100, you can rent a $2,600 pair of Vera Wang diamond and pearl-studded earrings or a Judith Leiber jewel-encrusted clutch worth more than $3,500.
Split-Personality Brides: Brides are doing a double-take during the wedding: doing presto-changos with their gowns (sometimes up to three wardrobe changes) and sneaking away during cocktail hour for a whole new hairdo (a classic updo for the ceremony, then sexy tousled tresses on the dance floor!).
Heirloom Engagement & Wedding Rings: Jennifer Love Hewitt just got a bauble that’s been in fiancé Ross McCall’s family for over 100 years. Alicia Silverstone wed Chris Jarecki wearing a ring crafted from his great-great-grandmother's ring. Passing down a time-honored piece of jewelry adds another layer of sentimentality that can't be bought in a store.
Green Weddings: Couples continue to be earth-conscious in 2008, from email invites for weddings and festivities to serving up locally grown, free-range fare and donning bio-friendly wedding gowns made of 100 percent silk and cotton. They’re also honeymooning at eco-resorts and gathering friends for charitable showers at soup kitchens and local park events.
The Social Network Wedding: From virtual proposal videos posted on YouTube to enhanced wedding web pages and Facebook-friend polling on first-dance songs and menu options, weddings have become public planning ventures. Look for couples to log online, use blogs as “communication central,” and, with new mobile technology, post on-the-road photos to get immediate feedback on decisions from their bridesmaids, friends, and family.
The Real World
Your Wedding: Couples will get celebrity exposure with major video footage of their wedding days, from “a day in the life of” documentary-style videos to same-day edits where ceremony photos and footage are highlighted at the reception. Guests become paparazzi with disposable video cameras on the tables (check out The Knot Shop).
Daring Destination Weddings: The destination wedding trend will continue to evolve as new spots emerge. From taking guests on African safaris to skiing the slopes of Sundance, fly-fishing in Big Sky, Montana, and jetting off to Spanish and Scottish castles!
Honeymoons on Steroids: Twice as long, twice as far, twice as memorable, couples are going the distance for their deluxe vacations.
Cruise the Caribbean
Cruise the Nile
East Asian Excursion
About The Knot
The Knot is the nation's leading wedding resource, reaching over a million engaged couples each year through the #1 wedding website TheKnot.com,
national and local wedding magazines, The Knot books (published by Random House and Chronicle), and television programming bearing The Knot name. The Knot is the flagship brand of The Knot Inc. (NASDAQ: KNOT), a leading lifestage media company targeting couples planning their weddings and future lives together.
Note to Editors:
For more hot trends, check out TheKnot.com and pick up your copy of The Knot Spring/Summer 2008 issue on newsstands now. To speak with an editor and receive camera-ready images to illustrate your wedding trend stories, contact Sr. PR Manager Melissa Bauer at (212) 219-8555 x1020 or email her at email@example.com.