NEW YORK, NY (May 6, 2008)
-- First comes love, then comes marriage, then comes the most-coveted baby carriage. That’s right. For new parents, registering for super-stylish and extra-safe baby products is just as exciting as choosing their baby’s name. In response to the nation’s baby boom and increasing use of online shopping sites, The Nest Baby (www.thenestbaby.com
), a website for hip first-time parents from The Knot Inc., announced today the launch of The Nest Baby Registry Service (www.thenestbaby.com/registry/home.aspx
), the world’s largest baby registry search tool.
The Nest Baby Registry Service enables future parents to create and monitor their baby registry from the hottest baby retailers at once. Through this patented multiregistry search system, gift givers can easily locate and purchase a baby gift off a registry at a variety of retailers including Pottery Barn Kids, Right Start, Land of Nod, giggle, and BabyUniverse.com, all on The Nest Baby.
“Registering for a nursery and baby essentials can be a very exciting yet overwhelming process for first-time parents. With so many options, our users have expressed a need for a simpler way of shopping for their baby,” explained The Nest Baby cofounder and editor in chief Carley Roney, who's also a new mom. “We launched The Nest Baby Registry Service to make the process more fun and less stressful with a one-stop, online domain for gift givers and parents-to-be. We’re thrilled to kick off this program with such blockbuster baby retailers!”
In honor of the engine’s launch, The Nest Baby editors asked their registry partners what’s hot -- and what’s absolutely essential -- for baby registries in 2008:
MOST-COVETED BABY PRODUCTS
Quinny Buzz Stroller (BabyUniverse.com, $550)
Superb form meets superior function in the stylish Quinny Buzz Stroller, which offers a unique, automatic fold-out system, ergonomic seat, and futuristic design. Thanks to a revolutionary gas spring technique, the stroller automatically unfolds itself fully (no more wrestling to open it).
Fresco High Chair by bloom (The Land of Nod, $400)
In this modern high chair, fashionable babies can eat without sacrificing style for substance and safety. It features an adjustable, removable, dishwasher-safe feeding tray and second play tray, 360-degree swivel seat, and a five-point safety harness with height-adjustment shoulder straps. Plus, new parents will love its versatility: It can be used as a cradle seat for your newborn, a feeding chair for baby, or toddler play seat.
Coco Stylewood Baby Lounger (giggle, $200)
Finally, a bouncer that’s as beautiful as it is functional. The Coco Stylewood Baby Lounger from bloom is a modern take on the classic bouncer with a sleek design that looks right at home in any contemporary decor. Its beautiful bentwood construction gives the lounger a gentle rock, while its soft seat and five-point harness nestle little ones safely and comfortably. Except for its small size, you’d never guess this was baby furniture!
Personalized Alphabet Canvas Wall Art (Right Start, $139)
This imaginative artwork is a truly personal, one-of-a-kind keepsake. Colorful, contemporary, and fun, it's a lively touch for any nursery or bedroom. The stretched canvas comes ready to hang so there’s no need to frame (new parents already have so much to do!). Personalize it with up to 12 letters and allow three to four weeks for delivery.
My First Anywhere Chair (Pottery Barn Kids, $89)
The perfect chair for little ones just learning to walk, it includes a back pocket for holding a favorite book and a handle on top for tots to tug it along. Choose from one of 11 colorful slipcovers (sold separately) -- we love the lime green polka dot -- and personalize it with the child's name to make it a totally cute gift!
BABY REGISTRY ESSENTIALS
Thinkbaby BPA-Free Bottle Set (giggle, $18)
With bisphenol-A (BPA) making news and raising so many concerns, parents can feel really confident about choosing Thinkbaby. These bottles are completely free of BPA, PVC, phthalates, nitrosamines, and lead, helping to minimize the health concerns with plastic. Not only that, parents will appreciate how Thinkbaby bottles also sport no-spill travel caps and an innovative nipple ventilation system that helps minimize colic.
Boppy Feeding and Infant Support Pillow (BabyUniverse.com, $25)
The Boppy Infant Support and Feeding Pillow has been voted America's favorite baby product by moms for five years in a row, according to BabyUniverse.com. This beloved product is even better this year with the addition of a Miracle Middle stretch panel to fit every waist size. Mom and Dad can feed their baby in an ergonomically correct position, with support for tired arms and necks. Use the Boppy beyond feedings for babies to lay, play, and learn to sit.
Aden + Anais It's a Wrap Swaddling Blankets (The Land of Nod, $44)
Any experienced parent will tell you that swaddling helps make your baby feel comfortable (read: less crying!) by imitating the security of the enclosed surroundings of the womb. This set of four oversize swaddling blankets is crafted from unique 100 percent cotton muslin fabric, which gets softer with every wash. They also make great all-purpose blankets.
Penelope Nursery Bedding (Pottery Barn Kids, $144)
This cheerful crib bedding set is ideal for a preppy nursery. Artfully sewn with jacquard-woven fabrics, this set (which includes a bumper, crib sheet, and bed skirt) provides a fresh design featuring rows of appliqued birds and polka dots and a bumper that reverses to solid chamois. Made out of 100 percent cotton percale, this super-soft bedding option is machine-washable (an absolute baby must).
Maxi Cosi Mico Infant Car Seat (Right Start, $170)
The right infant car seat is a priority -- you can’t leave the hospital without one! The Maxi-Cosi Mico Infant Car Seat offers European style while providing the ultimate in comfortable transportation. Compatible with the Quinny Buzz and the Quinny Zapp strollers, the car seat comes with EPP foam for energy absorption, a plush infant insert, and a stay-in car base that’s weighted and installs in a rear-facing configuration with LATCH connectors.
About The Nest Baby
The Nest Baby (www.thenestbaby.com) is a word-of-mouth web hub for first-time parents, offering comprehensive stage-by-stage advice, enhanced community features, tools and checklists, Q&As, expert advice, local reviews, and a baby and gift shop. The popular offshoot of The NestBaby is part of The Knot Inc. (NASDAQ: KNOT) lifestage media network.
Note to Editors: To interview an expert or executive from The Nest Baby, or to obtain tips, checklists, or high-resolution photos, contact Jacalyn Lee, Public Relations Manager, at (212) 219-8555 x1013 or email@example.com.