In this webinar we addressed one of the most requested topics I hear from wedding pros across the country. In previous webinars we’ve talked about selling, marketing, social networking, advertising, websites, conversion and ROI. All of those are important to the process of getting brides to contact you but you have to take that final step and close the sale. If you don’t close the sale there’s no food to cook, dresses to sew, images to capture, flowers to arrange, music to play, weddings to coordinate… you get the idea.
Love it or hate it sales is an integral part of your wedding business. In this webinar we gave you the tools you need to close more sales.
What we covered:
• When to ask for the sale
• How to ask for the sale
• The number one skill you need to close more sales
Presenter:
Your Host, and presenter, is Alan Berg, VP of Local Client Solutions and Director of The Knot Market Intelligence. With over 20 years experience in advertising, sales and marketing to brides, Alan is uniquely qualified to help you maximize your return.
Alan is also a member of the National Speakers Association, the leading organization for professional speakers. Two top Account Executives at The Knot, Shannon Ratcliffe from Southern California and Valerie Albrecht from Boston, joined Alan for this webinar.
Time:
117 minutes with Q&A
Original Event Date:
June 16, 2010
Click here to listen to webinar
Testimonials:
“I listened to your Closing the Deal webinar last week and really tried to take to heart your suggestions. I just met with a couple who were giving me all of the right signs. At the end of the meeting I asked, 'So would you like to go with the Gold Package?' and I sat back and shut up. Luckily they responded quickly with a 'Yes, that's great!' I haven't had a couple commit at the initial meeting since 2007, because I was afraid of asking for the sale. I'm glad my streak has ended!
Thank you so much for your webinar, and for giving me the little push I needed to get out there and assume the sale and close the deal!”
Kelly Vasami
Kelly Vasami Photography, Scarsdale, NY
“I loved the webinar. Missed the first 15 minutes, but learned oooh so much. He identified some of the things that I do wrong when trying to close the deal! I booked a wedding for July 2011 today because I stopped talking them out of the sale and overselling.
I also followed up with a bride this morning which I think will close the deal on an October bride…”
Kathy Norris, Cake Designer