Are you a detailed ad tracker or flying by the seat of your pants? You made the smart decision to market your business to get more brides, so what should you expect in return? In this fast paced webinar we’ll tackle the age old question of Goals and Expectations so you can determine what a realistic goal is for your advertising and marketing efforts.
What We Covered: - The different types of response
- The most common type of response
- How to increase your ad and website response
- Why your ads are only one piece of the puzzle
- Why you may never know exactly what your ads are doing for your bottom line
Presenter: Your Host is Alan Berg, VP of The Knot Market Intelligence. With over 20 years experience in advertising, sales and marketing to brides, Alan is uniquely qualified to help you maximize your return. Alan is also an author and member of the National Speakers Association, the leading organization for professional speakers.
Time With Q&A: 103 minutes
Original Event Date: February 15, 2011
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